Sunday, October 31, 2010

Writing the newsletter

Since we don't receive many trick or treaters here, I thought I would take a few minutes to walk you through the process of producing the monthly newsletter each month. This time of year is always so hard because there is SO much to tell you about, we don't want it to be a novel, yet have enough information to be informative.

The process actually starts mid month trying to remember new items from the co-op members and new yarns or special events we want you to know about. Then it is taking and collecting photos to inspire you!

Once things are collected, it is time to write, rewrite and insert photos. This can take anywhere from 2 to 4 hours- there is a lot of playing around with where to put the articles as well as what photos work best. Once that is done and if there is time it is emailed to a proof reader and many times finds problems with grammar or spelling. What can I say? My fingers working faster than the brain some times.

Once she has received it, we chat on the phone, hoping we have found all the problems and then it is set to published in the wee hours in the morning so when you wake up and go to your email in the morning, we hope it is a pleasant email waiting for you to read.

November's newsletter will be in your inbox in the morning!

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